Valentine’s Day Sale: 25% OFF
with code LOVE25 | Shop Now

Choosing the right prenatal vitamin can feel overwhelming. Shelves are stocked with bottles that all claim to support you and your baby, but not every formula is created equally. Some contain the essentials in their most effective, bioavailable forms, while others rely on cheaper alternatives, outdated ingredients, or unnecessary fillers.

If you’re pregnant, trying to conceive, or breastfeeding, your prenatal supplement is one of the most important daily choices you’ll make. Let’s break down the key nutrients to look for, why they matter, and how to spot the difference between standard and elevated formulas.

Folate vs. Folic Acid: What You Really Need

When it comes to ingredients for pregnancy support, this nutrient is a must-have. Folate (vitamin B9) is essential for early fetal development, particularly in forming the neural tube, which becomes the brain and spinal cord. Adequate folate intake in early pregnancy helps reduce the risk of neural tube defects.1

But here’s the catch: many prenatals still use folic acid, the synthetic form of folate. While folic acid can work for some, it requires conversion in the body—and not everyone converts it efficiently due to common genetic variations (like MTHFR).2 That’s why modern, elevated formulas use methylated folate (5-MTHF), a bioavailable form your body can use right away.

 

Iron: Oxygen Delivery for Two

During pregnancy, your blood volume increases dramatically, and so does your need for iron. Iron supports the production of hemoglobin—the protein in red blood cells that carries oxygen to both you and your baby. Low iron can lead to anemia, leaving you fatigued and putting your pregnancy at higher risk for complications.3

Many standard prenatals use iron forms that can cause constipation or stomach upset. A better choice is ferrous bisglycinate, a more gentle and absorbable form of iron that helps you meet your needs without as much digestive discomfort.4

 

DHA: Fuel for Baby’s Brain and Eyes

DHA (docosahexaenoic acid) is an omega-3 fatty acid that plays a major role in fetal brain, eye, and nervous system development. Since your body doesn’t make DHA efficiently, it must come from diet (like fatty fish) or supplements.5

Not all prenatals include DHA, which means moms-to-be often have to buy a separate omega-3 supplement. Elevated formulas combine DHA directly into the prenatal, saving you from juggling multiple bottles.

 

Choline: The Unsung Hero

You’ve probably heard about folate, but choline is equally important—and unfortunately, it’s missing from many standard prenatal vitamins. Choline supports neural tube closure, healthy brain development, and memory function later in life. In fact, research suggests most pregnant women don’t get nearly enough choline through food alone.6

High-quality prenatals include choline alongside folate and DHA to provide a complete foundation for baby’s brain and spinal cord health.

 

Iodine: A Tiny Mineral with Big Impact

Iodine may not get as much attention, but it’s vital for thyroid hormone production. The thyroid regulates growth, metabolism, and brain development for both mom and baby. Too little iodine during pregnancy has been linked to developmental delays.7

The best prenatal supplements ensure iodine is part of the formula, often paired with other key minerals like calcium and vitamin D for bone and thyroid support.*

Probiotics: Supporting Mom’s Gut and Vaginal Health

Pregnancy brings big hormonal shifts that can disrupt digestion and the vaginal microbiome. This may lead to bloating, constipation, or discomfort. That’s where probiotics come in—they help maintain a balanced microbiome, support digestion, and may even help reduce the risk of certain imbalances that affect both mom and baby.8

While not traditionally included in prenatals, probiotics are becoming a modern must-have for supporting overall maternal health.

 

Common Additives to Watch Out For

Not all supplements are as “clean” as they appear. Some lower-quality prenatals include:

  • Artificial colors or dyes (unnecessary for effectiveness)

  • Titanium dioxide (a whitening agent with no nutritional value)

  • Hydrogenated oils (used as fillers, not supportive of health)

  • Excess sugars or sweeteners (especially in gummy prenatals)

When choosing your prenatal, flip the label and look beyond the front of the bottle. A high-quality formula should focus on nutrients, not fillers.

Standard vs. Elevated Prenatal Formulas

Here’s a quick comparison to help illustrate the difference:

Nutrient

Standard Prenatal

Elevated Prenatal (like PREGGO)

Folate

Folic acid (synthetic, less bioavailable)

Methylfolate (bioavailable, active form)

Iron

Ferrous sulfate (can cause constipation)

Ferrous bisglycinate (gentle, better absorbed)

DHA

Often missing

Included for brain & eye development

Choline

Often missing

Included for neural tube & brain support

Iodine

Inconsistent

Included for thyroid & fetal growth

Probiotics

Rarely included

Targeted strains for gut & vaginal health

Fillers

May contain dyes, oils, or additives

Clean-label, science-backed

 

When to Start Taking a Prenatal

Experts recommend starting prenatal vitamins 1–3 months before trying to conceive, since the neural tube forms in the first few weeks of pregnancy—often before you even know you’re pregnant. Continuing prenatals through pregnancy and breastfeeding supports your baby’s development and helps replenish your own nutrient stores.9*

 

The Takeaway

Your prenatal vitamin is more than a daily habit—it’s a foundation for your baby’s growth and your own health during pregnancy. The most important nutrients to look for are methylfolate, iron, DHA, choline, and iodine, ideally in bioavailable forms your body can use efficiently. Added probiotics and clean, filler-free formulas provide even more support for digestion, immunity, and overall well-being.*

With so many options on the market, choosing an OBGYN-formulated, elevated prenatal like PREGGO Prenatal + Probiotic ensures you’re getting science-backed ingredients that truly make a difference for you and your baby.*

A note on sex and gender: Sex and gender exist on spectrums, and this article uses terms like “male” or “female” to refer to sex assigned at birth. Learn more
Product image

Prenatal+ Probiotic Capsules

For healthy mom & baby*


Shop Best Sellers

NEW ARRIVAL
PREGGO - Probiotic Capsule

Prenatal+ Probiotic Capsules

Add monthly delivery, terms

$31.99 $26.99/mo

NEW ARRIVAL
BEST SELLER
NEW ARRIVAL

More from
The Daily Vitamin

10 Reasons You Should Be Taking Prenatal Vitamins

PREGNANCY

10 Reasons You Should Be Taking Prenatal Vitamins

Nourish yourself and your baby from day one.

Read More about 10 Reasons You Should Be Taking Prenatal Vitamins
Why CoQ10 Matters for Women

HEALTH & WELLNESS

Why CoQ10 Matters for Women

The complete lowdown.

Read More about Why CoQ10 Matters for Women
Heart Health During Menopause

MENOPAUSE

Heart Health During Menopause

It's more than hot flashes.

Read More about Heart Health During Menopause